Pair these two great tools together for a powerful punch to the pending summer slump in sales and revenue:

Learn how to develop your Target Marketing Campaign from Marketing and Business Strategy expert Derek Christian. Target

Marketing with Derek Christian walks you through the steps for developing your target marketing campaign.

The Target Marketing Toolkit is a Digital Download with

• Target Marketing Guide - including how to select and define a new target market for your services as well as editing and printing suggestions for your new marketing brochures
• 4 editable and printable brochures for the most common target markets for maid services: pet owners, families/children, older adults, and health-compromised customers
• BONUS: Derek's Magic Eraser Door Hanger
• BONUS: Apartment Specialists Flyer

The Digital Download includes editable brochures provided in MS Word format to make them accessible to all business owners without the need for expensive design software.

The Quoting by Phone Training digital download focuses on the unique process and perspective for successful phone sales.  Phone sales require some specific strategies that we will show you here.  Additionally, your phone sales people must have some common characteristics.  They must have a positive attitude, be able to think on their feet, enjoy helping people, and feel confident about their knowledge of your service.  Completely scripted phone sales are the very least effective as your people need to be able to respond to the needs of the customer rather than just give information about your company. 

The module is available for instant download and includes

• Explanation and Strategic Information (video)
• One-time and Vacant Home Phone Consults (video)
• Routine (Recurring Service) Clean Phone Consults (video)
• Bid Sheet and Service Agreement (document)
• Benefits (document)
• Phone Consultation Tracker (spreadsheet)
• One-time/Vacant Property Phone Consult Flow Chart (document)
• One-time/Vacant Property Phone Script (document)
• Routine (Recurring Service) Consult Flow Chart (document)

This is the toolkit developed and used by Liz Trotter, founder and owner of American Maid Cleaning in Olympia, WA. Liz is also a charter member of Cleaning for a Reason and a past board member of ARCSI.