Do you ever wish there was someone with tons of business experience by your side,

ready to help solve your most challenging obstacles? Now’s your chance!

You can now bring on Liz or one of her core coaches as your private consultant (virtually or on-site) to help you create a better, more profitable, company.


Create The Plan Icon


To get the most out of this experience, we need to identify your goals and objectives that you want to achieve. During the time Liz is working with you, what should be the key focus that will make the greatest impact in your business?

Take Action Icon


Now it’s time to set our sights on the objective. We will create a clear action plan for how we will achieve your objective without getting distracted on less important tasks. By the end of this step, you’ll have a formula that can be used for tackling future obstacles in an impactful way.

Set Your Goals Icon


It’s game time! With our goals in place and game plan formed, it’s time to start making strides toward your objective. No matter how big or small the challenge, we’ll work together in accomplishing your most important tasks within your business.




▼Reserve Your High-Performance Coach Here▼


Liz currently owns and operates Core Profit Builders, which teaches small business owners how to leverage their unique talents to build professional companies. She has held five cleaning companies and is currently the absentee owner of American Maid Service in Olympia, WA. Along with her husband, Tim, Liz is a real estate investor and developer who owns more than 85 rentals.

As a Certified High-Performance Coach and an avid reader (she averages three books a week), Liz uses her extensive behavioral psychology and DISC training to empower entrepreneurs to pursue their dreams and goals more confidently.

Liz’s current passion is teaching strategies of SCALE using her proprietary system, The G.E.T., within Core Profit Builders’ Strategic Success Circles. Liz is thrilled to watch struggling business owners achieve her definition of success: achieving happiness and fulfillment while working toward their greatest desires in life and business.


Hey there! I’m Melissa McClung, and I’ve been rocking the world of career and leadership coaching for 13 years, owning my own successful business for the last 7 years. From academic to corporate to entrepreneurial settings, I’ve seen it all and helped countless individuals find their true path to success.

With a master’s degree in counseling psychology and a board-certified coach certification from CCE-Global (yes, I’ve got the credentials!), I’m focused on empowering you to strengthen your best skills, grow new ones, and have those mind-blowing conversations that will transform your professional life. Whether it’s with your employees, employers, clients, or stakeholders, I’m here to help you thrive!

I’m also an author of the book “Mind Your Career: Job Search Like an Entrepreneur Without Becoming One.” Trust me, it’s a game-changer! It’s packed with game-changing strategies for leveraging LinkedIn to build relationships that’ll skyrocket your career growth (or your business) so be ready to have me ask some deep questions that help you rethink how conversations, relationships and collaboration can help you launch your business farther.

Read More >

It’s packed with game-changing strategies for leveraging LinkedIn to build relationships that’ll skyrocket your career growth (or your business) so be ready to have me ask some deep questions that help you rethink how conversations, relationships and collaboration can help you launch your business farther.

But let’s get real for a moment. Conversations and connections can change not only our brains but also our hearts and the entire world. That’s why I’m all about guiding you through a strategic planning process that’ll supercharge your actions and give you that laser-sharp direction and purpose you’ve been craving.

During our coaching calls, we’ll dive deep into your competencies, skills, and interests, unearthing incredible insights that’ll help you align your daily actions with your wildest growth dreams. Together, we’ll unlock your unique solutions, igniting a mission of unstoppable progress.

So, are you ready to unleash your full potential and rock your world? Let’s dive in and create a future as exciting as your dreams!




These coaches are certified in helping you manage leadership strategies, management strategies, getting to “know” your numbers, culture management, financial management, operational excellence, sales management, and marketing management

▼Reserve Your Core Coach Here▼


Meet our first Core Coach Candice, a bright and energetic mom with a passion for turning managers into superheroes! With years of experience as a General manager, Candice has a wealth of knowledge and expertise in helping managers develop the skills they need to keep their teams happy, engaged, and retained.

But that’s not all. When she’s not in the office, Candice is a master multi-tasker, juggling motherhood and work, while indulging her insatiable appetite for chocolate. Her sense of humor and positive attitude are infectious, making her the go-to person for anyone looking for a dose of humor, energy, and HR expertise.

With her unique blend of professional expertise and personal charm, Candice is a true superhero in her own right. Whether she’s managing a team or managing her busy life, she does it all with grace, humor, and a commitment to excellence. If you’re looking for someone who can help you develop your skills and make you a superhero too, look no further than Candice.


Hi there! I’m Patricia, and I wear many hats – a devoted Christian wife, a loving mother, and a passionate entrepreneur. Family means the world to me, and I’ll do anything to ensure their happiness.

I run not one, but two businesses. One of them is My Elite Clean, where we team up with busy families to make sure their homes are well taken care of, giving them the freedom to focus on what truly matters.

But that’s not all. I also support my husband, a former MLB player, in our baseball organization. Together, we pass on our love for the game to young men while helping them grow both on and off the field.

Beyond the business side of things, my husband Rod and I have big hearts for our family, friends, and community. We believe in making a positive impact wherever we go.

Read More >

And did I mention, I’m not just about business? I’m a kick-ass cook and a doting abuela (grandmother).

My journey started in Corporate America, where I spent over a decade at Yellow Transportation. I earned my Bachelor’s in Science, minoring in marketing, and went on to complete my MBA.

Life’s an amazing journey, and I’m excited to share it with you!


Rosie Selvaggio is a Licensed Social Worker (LSW) and the Founder/Managing Director of Hocus Pocus Cleaning, based in the Lehigh Valley, PA. Rosie takes great pride in blending psychology with entrepreneurship; this benefits her team, their clients, and their community. She finds the most joy and fulfillment in being a wife and mom of three. In her free time, Rosie enjoys traveling, reading, and fantasy football.

As a business coach, Rosie LOVES helping fellow leaders unlock their full potential. She brings a fresh and innovative perspective to stay ahead of the curve- guiding her clients in reaching their goals. When her clients are thriving both professionally and personally, she’s thriving!



Hello there! I’m Heather Canning, and I’ve spent the last 14+ years dedicated to two of the most important aspects of my life: family and entrepreneurship. As a proud wife and mother of three amazing kids (Emma 20, Tommy 17, Lizzy 15, all are involved in our business. Emma is actually the face of our company.)


Over a decade ago, I embarked on a fulfilling entrepreneurial journey with my husband. Together, we established our cleaning business with a clear mission in mind – to provide people with clean, healthy and welcoming spaces they can truly enjoy. It’s been a rewarding experience watching our business grow, knowing that we’ve made a positive impact on thousands of households.


But my desire to help doesn’t stop there. As our business flourished, I couldn’t ignore the challenges and growing pains that many cleanings company owners face. That’s when I decided to extend a helping hand beyond my own business. I’m passionate about guiding and mentoring fellow cleaning company owners through the rough waters of entrepreneurship, helping them navigate the complexities of the industry, and find their own path to success.

Read More >


Outside of the business world, you’ll often find me spending quality time with my family on our boat exploring the Florida waters. My family inspires and motivates me every day to continue making a difference in the lives of others.


Oh, did I mention our fur baby, Maggie? We’re not just a family of five; we’ve got a furry companion who adds endless joy to our lives. Maggie is a cherished member of our family, and we can’t imagine life without her.


If you’re a fellow cleaning company owner looking for guidance or just want to connect, feel free to reach out. I’m here to share my experiences, insights, and a bit of that family warmth to help you on your journey.

Thank you for joining me on this incredible journey of entrepreneurship, family, and the pursuit of clean, healthy spaces. Together, we can make a difference, one clean space at a time!


“Create Something that I can Walk Away From!” I scribbled onto a piece of paper many years ago after a lot of thought and reflection. You might think this is about owner freedom and stress-free business management. While those are valuable goals that when I let myself, I can now pretty much have that now. This is not what it meant to me when I wrote it so many years ago.

I wasn’t trying to avoid working in or on my business and just have it run itself. I knew myself well enough, I’m a worker at heart. I love working, I love challenges and I love building and fixing things, especially when they are connected with people. I was setting a boundary for myself to make sure I was achieving my real purpose.

I was hyper-focusing myself to keep my eyes on my prize, which for me, is my people. This is the heart of what I bring to my coaching clients.

Read More >

I’m here to help you take your cleaning business to the next level. To achieve your own specific goals and get you where you want to go! Over the years with trial and error and lots of amazing mentors, I have found and developed strategic ways to successfully grow and maintain our business to support our vision of what we wanted our life to be! Let’s do the same for you!

My approach is genuine and structured. I focus on both problem-solving and goal achievement by getting down to the root of the challenges that are holding you back using the following process

1.) Identify Your Actual Goal and Purpose

2.) Identify & Understand Challenges and Impact

3.) Create a Plan to Overcome

4.) Execute Plan

5.) Evaluate Results

6.) Continue the Process with guided support until you achieve your success

If you’re looking for a coach who combines expertise, and experience with genuine care, I’m here to help you thrive so that you can make your cleaning business get you where you really want to go! Let’s make it happen! 🙂

A little history: I started in this industry as an employee with my husband Drew for a janitorial company working an evening shift. It didn’t take us long to decide this was the industry for us! We purchased that company shortly after and began learning how in the world to own and run a cleaning company. This journey, from employees to business owner, has taught me invaluable lessons about resilience, strategic growth, and the importance of balancing work with personal life. I’ve experienced firsthand the struggles of managing a business while homeschooling our daughters and maintaining our volunteer work. These insights have equipped me with practical strategies to help you achieve a similar balance and success in your own business.




Our Certified High-Performance Coaches or Any of Our Core Coaches Are Here to Help YOU Grow!

Chpc Logo Final 500X150 Color Invert

Cleaning Company Coaching Testimonials