ISSA SHOW NORTH AMERICA · NOVEMBER 16–19, 2026

Meet Liz in Vegas.
Bring your biggest business question.

Liz Trotter and Core Profit Builders are heading to ISSA2026. Find us on the trade show floor at booth 2451 and join Liz for a practical conversation about accountability.

LAS VEGASMandalay Bay Convention CenterConference: November 16–19 · Show floor: November 17–19
Liz Trotter live in Las Vegas for ISSA2026, with her November 17 session and CPB booth 2451
THE SHOWNovember 16–19

Four days of conference programming in Las Vegas. The expo opens Tuesday, November 17.

LIZ’S SESSIONTuesday · 1–2 p.m.

November 17 · Pacific time
Islander C, North Convention Center

MEET THE TEAMCPB · Booth 2451

Visit Core Profit Builders on the trade show floor, November 17–19.

ISSA FIRST ACCESS – NOVEMBER 17-19

Black Friday starts early at ISSA!

Four ways to strengthen your residential cleaning business, with practical support to help you follow through. Visit CPB at booth 2451 to discuss the offer that fits your next priority.

ISSA attendee early access: November 17-19, 2026. Public promotion: November 27-30. All offers end November 30, 2026 at 11:59 p.m. Pacific.

Core Profit Builders Black Friday and ISSA 2026: four offers; ISSA early access November 17-19, public promotion November 27-30.
01 – SYSTEMS AND PRIORITIES

AlignOS Fast‑Start

$2,995 one time – save $300 versus $3,295.

Includes a Personalized Business Execution Roadmap with three priority improvements, recommended sequence, first 90-day direction and a private 30-minute CPB team review.

One-time program purchase; complete program delivered during the first year.

AlignOS offer details
02 – COACHING AND ACCOUNTABILITY

Mastery Circle

$4,495 paid in full, or $495 down plus 11 monthly payments of $449 ($5,434 total).

December 2026 included, membership through December 31, 2027 and a 30-Day Momentum Launch with a group kickoff led by Liz and individual CPB follow‑through.

Initial promotional term only; renewal at the then-current price or qualifying offer. Regular Sales Circle stays included while Mastery remains continuously active. Plus is separate.

Mastery offer and renewal terms
03 – SALESPERSON DEVELOPMENT

Sales Circle Plus

$255/month founding‑member rate.

Weekly sales education and practice, baseline assessment, a Sales Improvement Dashboard, individual priorities, progress tracking and a written 90-day assessment with a recommendation.

One salesperson per membership. Founding rate continues while Plus membership remains continuously active.

Sales Circle Plus offer details
04 – A SIGNIFICANT STRATEGIC CHANGE

The Accelerator Experience

January 2027 – Better Life Home, St. Louis.

Go behind the scenes with Matt and Angela Ricketts. Qualifying Black Friday registration at the regular event ticket price includes the exclusive CPB-led 30-Day Accelerator Implementation Challenge at no additional charge.

For residential cleaning companies generating at least $1 million in annual top-line revenue. The event ticket is not discounted; CPB delivers the follow‑up challenge.

Accelerator eligibility and bonus
FROM LIZ’S PRESENTATION TO THE BOOTH

Can You Burn the TOAST?

Bring your toughest employee accountability problem. See if you can stump Liz.

Liz’s session, Your Team Isn’t the Problem: Why Accountability Fails (and How to Fix It Fast), introduces accountability through clarity, readiness and follow-through. The booth challenge explores how the sequential TOAST protocol applies to a real situation.

Share an anonymized scenario, add realistic complications and explore the next appropriate step with Liz. Ask the team at booth 2451 about challenge times and the presentation reference materials.

  1. T – Talk, Teach, Train: establish expectations and verify readiness.
  2. O – Ownership / Oh No: management examines its clarity, tools, training and support.
  3. A – Ask & Assist: employee improvement with management support.
  4. S – Serious Start or Stop: clear boundaries when a pattern persists.
  5. T – Terminate Task or Position: an objective final responsibility or employment decision when warranted.

TOAST is taught company-wide before use, and the stages proceed in order. This ordinary accountability exercise does not cover serious misconduct or immediate safety/legal concerns. Keep employee names and identifying details out of public booth conversations.

The TOAST challenge supports the ISSA presentation. It is an engagement activity, not a fifth Black Friday offer.

SEE LIZ’S SESSION
Can You Burn the TOAST? Bring your toughest accountability problem to CPB booth 2451 at ISSA 2026. Presentation companion and live booth challenge.
IN THE ROOM WITH LIZ · ISSA 2024

A conversation that gets
the whole room involved.

Liz Trotter speaking to the audience at ISSA 2024, seen from the center aisle
Liz addressing the audience at ISSA 2024. The room, the people, and the questions are all part of the experience.
ON STAGE WITH LIZ TROTTER

Your Team Isn’t the Problem:
Why Accountability Fails
(and How to Fix It Fast)

Tuesday, November 17, 2026 · 1–2 p.m. Pacific
Islander C · North Convention Center

An hour focused on accountability in the cleaning business. Bring the questions that keep coming back to your desk: Who owns the result? Are expectations clear? What happens when the work slips?

Register through ISSA, then use the official show planner to find Liz’s session and add it to your schedule. Check your pass’s education access when registering.

Liz Trotter addressing a full seated audience at ISSA Show 2024, viewed from the side of the session
Liz with a full session at ISSA 2024.
FROM THE STAGE TO THE SHOW FLOOR

Let’s talk about
your next move.

Leadership, systems, profitability, and a business that can grow beyond the owner—these are the conversations we have every day at Core Profit Builders.

Stop by booth 2451 and tell us what you’re working through. Meet Liz and the CPB team, ask your questions, and explore what support could look like for your business.

CONNECT
CPB ON THE SHOW FLOOR · ISSA 2024

The conversation continues
at the booth.

Conversations with the CPB team at the 2024 show. This year, find us at booth 2451 in Las Vegas.

Visitors talking with the Core Profit Builders team at its ISSA Show 2024 booth
A wider view of the CPB booth and the conversations around it.
Red and green participation paddles at CPB’s ISSA 2024 booth
Getting the room involved: the red and green paddles used for participation.

Photos from CPB’s November 20, 2024 ISSA post.

MAKE ROOM FOR THE RIGHT CONVERSATIONS

Plan your Vegas week.

Monday, November 16: Conference programming begins. Liz is also listed among the speakers for Residential Roundtables, 4:30–6 p.m., Islander Ballroom E&I.

Tuesday, November 17: The expo opens at 10 a.m. Find CPB at booth 2451, then join Liz in Islander C from 1–2 p.m.

Wednesday, November 18: Show floor open 10 a.m.–5 p.m.

Thursday, November 19: Show floor open 10 a.m.–2 p.m.

All times are local to Las Vegas (Pacific). Registration and session scheduling are managed by ISSA.

Find us: Booth 2451 · Residential Cleaning Pavilion · Bayside Halls A–D.

CPB resources on the booth table at ISSA Show 2024
Resources shared at CPB’s 2024 booth—tools for continuing the work after the show.
CORE PROFIT BUILDERS AT ISSA2026

See you in Vegas.

On stage. On the show floor. In the conversation about what comes next for your business.

Official event details: ISSA show dates and hours · Liz’s speaker listing and schedule. Details checked November 9, 2026; consult ISSA for schedule changes.